Children are learning from the moment they’re born. 

Nearly 90% of brain development occurs by the time children turn 3. During this time, trillions of brain-cell connections, called neural synapses, form in your baby’s brain. Synapses that do not “connect” in your child’s brain through early experiences, interactions and stimulation are unfortunately lost, and they don’t come back.

Children’s brains grow best when they have caring, responsive parents and caregivers who read, talk, play, and sing to them early in life. Every time a parent responds to a baby’s cries or needs, it builds trust and attachment and leads to healthy brain development.